An AI media buyer that watches every account, every hour.
Proactive insights across Meta, TikTok and Snap. Creative fatigue, scaling opportunities, budget waste, automation gaps — surfaced before you ask.
Free plan: 1 ad account · 25 launches · 50 AI credits
What AI Copilot watches
Hourly data pulls from Meta, TikTok, and Snap Marketing APIs. Rule-based detection fires first; LLM synthesizes into actionable English.
Creative Fatigue
Detects when ad frequency or CTR decay signals a tired creative — before your CPA spikes. Alerts you with the specific ads and suggested swap.
Scaling Opportunities
Identifies ad sets with sub-$1.50 CPA and headroom to increase daily budget. Flags the exact budget increase and expected outcome.
Budget Waste
Catches overspend on low-ROAS ad groups and budget pacing anomalies. Surfaces the waste in dollars, not percentages.
Automation Gaps
Spots accounts without active Smart Rules and surfaces the specific rule (CPA threshold, spend cap) that would have protected budget last week.
Ad Disapproval Detection
Flags Snapchat ads stuck in review longer than 48 hours. Prompts a resubmit with a variation before the campaign window closes.
Account Anomalies
Detects sudden CPC spikes, audience overlap, or spend pacing issues across all connected accounts and attributes the root cause.
Example Copilot insights
"Your top Meta ad (ID: ••••) has seen a 34% CTR drop over 7 days. Creative fatigue detected. Consider swapping the hook video or testing a new UGC variant."
"Ad set 'Snap — 18–24 MENA — Lookalike' has a $0.87 CPA on a $45 daily budget. Budget headroom suggests a $30 increase could yield 34 additional conversions at current efficiency."
"3 Meta campaigns have no active Smart Rules. Last week, CPA exceeded $25 for 14 hours before manual intervention. A CPA > $20 pause rule would have saved an estimated $312."
"TikTok ad 'summer_ugc_v3' has been in review for 61 hours. Snapchat benchmark for this format is 24–36 hours. Recommend resubmitting with a title variation."
"Meta ad set 'Retargeting — All visitors — 30d' is pacing 40% ahead of daily budget at 14:00 UTC. Adjust dayparting or reduce bid to avoid overspend."
"Your Snap account has 3 ad sets targeting 18–24 interests that overlap 71% with your TikTok targeting. Consider reallocating $200/day from the lower-ROAS Snap segment."
Three Copilot tiers
Pick your level. Upgrade or downgrade anytime.
Hourly monitoring across all connected accounts. Creative fatigue, scaling opportunities, budget waste, and automation gap alerts. Read-only — you act, Copilot informs.
Get Starter →Everything in Watch, plus contextual advice: specific budget amounts, creative swap recommendations, rule suggestions with projected impact. Advise explains the "why" and the "how much."
Get Pro →Everything in Advise, plus autonomous execution. Copilot can pause ads, adjust budgets, and trigger Smart Rules automatically based on thresholds you approve once. Set it and step back.
Get Elite →Frequently asked questions
How does AI Copilot decide what to recommend?+
AdSkull AI Copilot uses a two-layer approach: rule-based pattern detection (CPA thresholds, CTR decay curves, frequency caps, ad disapproval detection) fires first — these are deterministic and fast. Then an LLM layer synthesizes the signals and writes the insight in plain English with specific numbers. The LLM never makes autonomous changes — Copilot Watch and Advise are read-only. Autopilot (Elite) can execute, but only within thresholds you set.
Which ad networks does AI Copilot cover?+
AI Copilot monitors all 3 networks: Meta, TikTok, and Snapchat (Facebook + Instagram). It pulls performance data from each network API hourly and surfaces cross-network insights — for example, flagging when a Meta budget is underperforming relative to the same product on Snap.
How is Copilot Autopilot different from Smart Rules?+
Smart Rules are explicit if/then automations you configure: "if CPA > $20, pause this ad set." Copilot Autopilot is AI-driven: it detects patterns you did not anticipate and proposes (then executes, with your approval) actions your rules did not cover. Autopilot operates above the rules layer — it can create new rules, adjust existing ones, or act directly when no rule applies.
Does AI Copilot store my ad performance data?+
Copilot reads performance metrics from connected network APIs (Meta Marketing API, TikTok Marketing API, Snapchat Marketing API) hourly. Metric data is processed in memory, stored temporarily for trend analysis (rolling 30-day window), and never sold or shared with third parties. OAuth credentials are scoped read-only for Copilot Watch and Advise; write scope is required for Autopilot and limited to the actions you pre-approve.
What plan includes AI Copilot?+
Copilot Watch is included in Starter ($29/mo), Pro ($69/mo), and Elite ($149/mo). Copilot Advise is included in Pro and Elite. Copilot Autopilot is Elite-only ($149/mo). The free plan does not include Copilot — it includes 1 ad account, 25 launches, 50 AI credits, and the full AI Studio.
How is AdSkull AI Copilot different from Madgicx or Revealbot?+
Madgicx covers only Meta. Revealbot covers Meta and Google. AdSkull AI Copilot covers Meta, TikTok, and Snap in a single dashboard — the only 3-network AI media buyer on the market. AdSkull also bundles AI creative generation (UGC from URL, Sora 2, Kling 3.0) and a bulk launch engine alongside Copilot, replacing multiple tools with one credit pool.
Your AI media buyer is waiting.
Connect your first ad account in 30 seconds. First 25 launches are free.